Jonathan Chariff

CEO at South Motors Automotive Group
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Bio

As CEO and Corporate Director of South Motors / Vista Motors / Midway Ford, Jonathan Chariff oversees the operation of the 11 locations and 1,200+ employees of Vista Motors and South Motors. The local, family-owned company has grown to become an established South Florida icon since its humble beginning in 1956. From Key West to West Palm Beach and beyond, well over 1 million vehicles have been sold and serviced since its founding. Jonathan's automotive industry acumen has sculpted many of the dealerships into some of the nation's most prestigious industry leaders.

Recent Quotes
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  • We at Vista and South Motors have been longtime supporters of Amigos For Kids. This year, we knew the needs would be greater than ever and decided to step up as the title sponsor of the toy drive. We wholeheartedly believe that every child, no matter their family’s financial situation, deserves joy during the holidays and we are proud that we can contribute to that

    16 February 2021
Employment
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  • South Motors Automotive Group
    CEO