Kathy Higgins, chief executive officer (CEO) of the Alliance for a Healthier Generation, is a national expert on health care and philanthropy, having previously served as the president and CEO of the Blue Cross and Blue Shield of North Carolina Foundation. As president and CEO of the Blue Cross NC Foundation, Higgins led unprecedented growth, including the strategic investment of more than $150 million into North Carolina communities through more than 1,000 grants to improve the health of vulnerable populations, support physical activity and nutrition programs, and help nonprofit groups improve their organizational capacity. Among her many honors and distinctions, she has been named both an Eisenhower Fellow and Fulbright Senior Scholar, for which she was selected to study health care and philanthropy in New Zealand and Australia.
Kathy has more than 25 years of progressively responsible leadership in health philanthropy, equity, and community-centered health. She is a transformational leader within global, national, and community health efforts and works to overcome public health inequities including the accessibility of healthier foods and beverages.
"When we think of success, we often think of the future. Will our communities thrive over the long term? Will our children and our grandchildren grow to be engaged, productive citizens? At the Alliance for a Healthier Generation, we seek to answer these questions long before those future years are upon us. We know a strong future starts with the development and support of healthy habits at a young age. From when children enter their first classroom to the time they walk across the graduation stage, every moment can play a pivotal role in positioning them for long-term success, including improved health and well-being."9 March 2021