Mattt is an SEO influencer, conference keynote, and blogger. He has been featured in The New York Post, Search Engine Journal, and listed in the "Top SEO blogs to Follow" by Ahrefs. He is also the founder of Diggity Marketing, Leadspring, The Search Initiative, Authority Builders, and the Chiang Mai SEO Conference.
Whether you like it or not, Google is the biggest search engine in town. So, if you hope to get hundreds of people to see your products, read about it and eventually make loads of purchases, you need to play the game, the way Google wants you to. SEO or Search Engine Optimization is all about playing Google’s game so well that you’re outdoing the competition.26 February 2021